Work
Events

Customer Appreciation in Casablanca

Location:
Atlanta, GA
Project:
Customer Appreciation in Casablanca

Objective

Create an environment to foster deeper partnerships with a client’s most important customers.

event

The moment guests opened their invitations, we made it clear the client’s customer appreciation night was going to radiate Hollywood glamour and capture the essence of the famous film Casablanca. Invitations contained a box with a viewfinder that displayed the night’s details. The red carpet was rolled out for guests as they entered the upscale Fox Theatre in Atlanta, making customers feel like movie stars. Moroccan colors and vintage rental décor adorned the rooms while Casablanca was silently projected on a large screen. Attendees enjoyed specialty cocktails, Moroccan-style cuisine, and live music by a renowned trio. Guests also played casino games where they gambled with company-branded dollars. That company currency equaled real donations made by the client in the guests’ names to the Foundation for Fighting Blindness.

Key Services Provided:
  • Concept, theme, event design
  • Event management and planning
  • Sourcing of private venue for corporate function
  • Unique invitations, branded registration website
  • Custom menu printing, branded play money, signage
  • Audio visual, lighting, photography
  • Event décor, centerpieces, draping, rentals, specialty linens
  • Live trio entertainment, casino event
  • F&B planning, specialty cocktails and desserts

Impact

  • Improved partnerships vital to long-term business strategy.
  • Deepened customer trust and loyalty while raising money for a good cause.
  • A spectacular evening stepping into Old Hollywood.
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